Shara F. Bilbrey

Shara F. Bilbrey

Shara F. Bilbrey

FRACTIONAL HEAD OF MARKETING & GROWTH STRATEGIST

FRACTIONAL HEAD OF MARKETING & GROWTH STRATEGIST

Strategy that moves people. Systems that move pipeline. A partner who can do both.

Strategy that moves people. Systems that move pipeline. One partner who can do both.

I help B2B and SaaS founders with a mission turn their story into a growth engine. Because when you’re building something with purpose, your narrative isn’t just marketing, it’s infrastructure. I partner with changemakers, operators, and impact-driven leaders who want to scale without losing their values, their voice, or their north star.


Get a CMO’s brain, builder’s hands, and operator’s discipline without the full-time overhead or extra headcount.

Turn strategic firepower into content that moves people and pipelines.

I help B2B and SaaS founders with a mission turn their story into a growth engine. Because when you’re building something with purpose, your narrative isn’t just marketing, it’s infrastructure. I partner with changemakers, operators, and impact-driven leaders who want to scale without losing their values, their voice, or their north star.


Get a CMO’s brain, builder’s hands, and operator’s discipline without the full-time overhead or extra headcount.

Turn strategic firepower into content that moves people and pipelines.

I help B2B and SaaS founders with a mission turn their story into a growth engine. Because when you’re building something with purpose, your narrative isn’t just marketing, it’s infrastructure. I partner with changemakers, operators, and impact-driven leaders who want to scale without losing their values, their voice, or their north star.


Get a CMO’s brain, builder’s hands, and operator’s discipline without the full-time overhead or extra headcount. Turn strategic firepower into content that moves people and pipelines.


Services

Full-stack marketing strategy for impact-driven leaders.

Content & Editorial Strategy

Clarify your story, plan your content, and develop creative campaign concepts that drive pipeline and brand momentum.

Content systems and operations

Turn content chaos into a scalable, efficient operation with workflows, governance, and AI-enabled processes.

Fractional cmo leadership

Get senior-level marketing direction, alignment, and execution without the cost or overhead of a full-time leader.

Executive Voice & Ghostwriting

Define your voice, sharpen your point of view, and scale thought leadership with consistent, high-quality content.

Marketing Leadership Built for Complexity


Marketing Leadership Built for Complexity


Marketing Leadership Built for Complexity


Most teams aren't short on content. They're short on content that actually converts. I help leaders fix the gaps between content, volume, quality, and impact. If your funnel isn't delivering, your content sounds like everyone else's, and your stakeholders keep asking, "what is marketing doing?", you're in the right place.


Most teams aren't short on content. They're short on content that actually converts. I help leaders fix the gaps between content, volume, quality, and impact. If your funnel isn't delivering, your content sounds like everyone else's, and your stakeholders keep asking, "what is marketing doing?", you're in the right place.


Most teams aren't short on content. They're short on content that actually converts. I help leaders fix the gaps between content, volume, quality, and impact. If your funnel isn't delivering, your content sounds like everyone else's, and your stakeholders keep asking, "what is marketing doing?", you're in the right place.


With 15 years leading growth, content, and GTM strategy across B2B, SaaS, and complex enterprise markets like health tech, I turn scattered marketing into repeatable revenue performance.


Proven Impact Across the Funnel


  • Pipeline-Aligned Strategy

  • Record-breaking Campaigns

  • Scalable Content Operations


why choose me

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Strategic + Operational Clarity

I see the full landscape of your business—your systems, your messaging, your constraints—and translate it into clear, realistic direction. I zoom out to understand the big picture, then zoom in to give you frameworks and next steps that create real momentum without overwhelming your team.

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Storytelling That Performs

With a foundation in journalism and years shaping narratives across health tech and complex B2B industries, I craft messaging that resonates, differentiates, and converts. I bring depth, curiosity, and strategic discipline to every story so your brand sounds human—and drives measurable results.

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Scalable, TECH-ENABLED SySTEMS

I don’t just deliver projects; I build durable systems. From workflows and governance to AI-enabled processes and measurement frameworks, everything I create is designed for long-term scalability. Your team gets clarity, efficiency, and the ability to produce higher-quality work—faster.

Contact

Strategic Direction Starts With One Conversation

Is your marketing telling the story your business actually needs?

Book a reality check and we'll look at what's working, what isn't, and where your narrative, systems, and execution are out of sync.

No pressure. No consultant-speak. Just a free 30-minute conversation about your challenges and what your business actually needs to move forward.

Contact

Strategic Direction Starts With One Conversation

Is your marketing telling the story your business actually needs?

Book a reality check and we'll look at what's working, what isn't, and where your narrative, systems, and execution are out of sync.

No pressure. No consultant-speak. Just a free 30-minute conversation about your challenges and what your business actually needs to move forward.

Contact

Strategic Direction Starts With One Conversation

Is your marketing telling the story your business actually needs?

Book a reality check and we'll look at what's working, what isn't, and where your narrative, systems, and execution are out of sync.

No pressure. No consultant-speak. Just a free 30-minute conversation about your challenges and what your business actually needs to move forward.